by Kevin Griffin This week, we look at a small two-ship cruise line that has managed to sell out its 2012 winter program, half of which are cruises going north of the Arctic Circle in February and March! Cruise & Maritime Voyages has been making good progress since it was formed in 2009 as the cruise-operating arm of Cruise & Maritime Services. The line carried 36,000 cruise passengers in 2010 and will carry another 44,000 this year. Elsewhere, we examine Portsmouth and Tilbury, two of the UK’s second tier cruise ports. Portsmouth opened a new dedicated passenger terminal this May while Tilbury operates the London Cruise Terminal, a facility that dates to 1930 but was converted to cruise ship handling in 1995.
THIS WEEK’S STORY
Cruise & Maritime Voyages Sells Out Its Winter Program
Celebrating two successful years and a sold-out 2012 winter season, Dartford-based two-ship cruise operator Cruise & Maritime Voyages last week invited the travel trade to this season’s first Christmas dinner and show and a night on board its Marco Polo at Tilbury.
Cruise & Maritime Voyages was formed in 2009 as a the UK’s latest independently-owned cruise ship operator, initially to take over a five-year charter on the 820-berth Marco Polo that had been previously been held by Transocean Tours. The 780-berth Ocean Countess was then chartered to become the line’s second ship in 2010.
Parent company Cruise & Maritime Services International Ltd opened as Cruise & Maritime Services in 1997, but as acted as an agent rather than an operator at first to represent Louis Cruises and then Transocean Tours in the UK market. Its senior directors had previously managed the UK-based CTC Cruises, and when that line closed set up on their own. Today the line employs forty-two head office staff to manage its two-ship fleet.
Cruise & Maritime Voyages’ stated aim is to provide “ex-UK no fly cruising holidays aboard smaller and medium sized classic and more traditional style ships” and it has successfully carried 80,000 cruise passengers in its first two years, gaining high satisfaction ratings in the meantime. So commercial director Christopher Coates took the opportunity last Thursday to thank the trade for its support over its first two full seasons.
In what might seem a surprise to some, Cruise & Maritime has sold out its entire winter program of six cruises on Marco Polo, including a 3-night Christmas markets cruise, a 14-night Christmas & New Year Canaries cruise and a 42-night Amazon cruise with calls at Santarem, Boca da Valeria, Manaus (overnight), Parintins, Alter do Chao, Alemeirim and Santana.
But an even bigger surprise is the sell-out of three winter cruises from Tilbury going north of the Arctic Circle in February and March! These 14-night Land of the Northern Lights cruises, which depart from Tilbury on February 14 and 28 and March 14, have obviously struck a chord. They include calls at Amsterdam, Alesund, Vesteralen, Narvik, Alta (overnight), Tromso, Andalsnes and Bergen.
This trio of cruises, which follows a similar series earlier this year, offers opportunities to go dog sledding in Tromso and to take the Ofoten Railway in Narvik. But who would have thought a cruise line could successfully sell out cruises above the Arctic Circle in wintertime?
While the Marco Polo is based mainly at Tilbury, the line’s second ship, the Ocean Countess, operates between April and October from northern UK ports, with eleven cruises scheduled from Liverpool, nine from Hull and five from Greenock in 2012.
This is supplemented by the Marco Polo, which offers four cruises each from Newcastle and Edinburgh (Leith) in May and June. The two ships between them will offer more than sixty ex-UK no-fly cruises in 2012.

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The new cruise terminal is just sixteen miles, or 25 kilometres, east of Southampton on the Solent. 


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